Luxembourg is known as an important centre for business thanks to the presence of numerous financial institutions, which require Luxair Luxembourg Airlines (Luxair) to play a key role in Luxembourg’s economy by connecting the country to many European cities and major business centres. As the main player at Luxembourg Airport, Luxair has become the natural choice for business travellers from the Greater Region who need fast access to other European locations.
Luxair, as the official Luxembourgish flag carrier, operates flights from the homeland to Barcelona, Berlin, Frankfurt, Geneva, Hamburg, London City, Madrid, Milan, Munich, Nice, Paris, Porto, Rome, Saarbrücken, Vienna and a multitude of other summer season destinations, as well as flights from Saarbrücken airport to Berlin and Hamburg.
With the intention of improving connectivity for its business travellers, Luxair has extended its services to 34 new destinations within Europe, thanks to various code-share agreements signed with different airline partners. Luxair has performed in-depth market reasearch in order to secure a sound knowledge of its customer base, and inspired by this data, Luxair has revised its fare structure to brand it differently from its competitors, with dedicated ‘fare families’ corresponding to business and leisure customers.
In addition, Luxair is also taking care of those who are first-time flyers or are afraid of flying by offering a ‘fly without fear’ programme to aid customers in overcoming their aeroplane anxiety. As a result of these enhancements to the customer experience, Luxair transported approximately 808,450 passengers in 2011, in a modern and comfortable fleet of twin-engined aircrafts comprised of Boeing 737s, Embraer Regional Jets and the Bombardier Q400s.
Pre-flight amenities
Passengers can also enjoy a smooth journey through the airport with the very latest in e-services, including web check-in, mobile check-in, seat selection, iPhone and Andriod apps, mobile boarding passes, kiosk check-in, myLuxair, and SMS services – making travel from one destination just that little bit easier and a whole lot quicker.
Luxair’s self-checking terminals, checking and ticketing counters and passenger assistance staff are there to handle travellers quickly and efficiently on the way to their destinations. Before customers board their flights, the ‘Buy Bye Luxembourg’ airport shop offers them a wide choice of name brand gifts, including perfume, designer fashion labels, alcohol, tobacco and electronics, all of which are available at attractive prices.
Business class travellers have access to the Luxair Lounge where they can work as efficiently as if they were in the office, take a break from the stresses of corporate life, or enjoy snacks, refreshments, and the most up-to-date communication facilities.
In-flight and post-flight care
Luxair is regularly awarded for its punctuality. Once in the air, passengers are pampered with a homemade catering service designed to please even the most demanding business traveller. Menus have been expertly crafted, with an emphasis on the quality and freshness of the ingredients and an attention to presentation not matched by other airlines.
Depending on the length of the journey, the in-flight catering offers passengers breakfast, lunch and dinner, or a refreshing snack, all with the same high-quality service. Business travellers also get a free range of newspapers in various languages, different thematic magazines, as well as Flydoscope, the Luxair on-board magazine.
Its passengers are also offered after-flight services such as a baggage assistance desk at Luxembourg Airport and a dedicated Luxair team at London City and Saarbrücken airports. A call centre service and a customer relations service with multilingual Luxair staff (Luxembourgish, German, French, English, Italian, Portuguese and more) also devote themselves to satisfying Luxair customers, responding to any concerns.
Flexible business travel
Luxair adapts its fare structure to the market’s constraints, and to the changing needs of the business traveller. As a result, the airline has recently introduced new business class promo fares. By choosing this fare, and subject to some advance purchase or minimum stay constraints, business travellers can fly in the business cabin with up to 30 percent off the full business class fare. They can experience an outstanding business class service for a completely relaxing continental journey.
Luxair decided also to introduce a new ‘Luxair Flex’ fare for business passengers flying in economy class. ‘Luxair Flex’ has been created to cater for the new travel policies of corporates who want their collaborators to fly in economy classes – in particular to short-haul destinations. Business travellers in economy class with a Luxair Flex ticket are also offered the possiblity of managing their journey freely by adapting their bookings according to their priorities and changing agenda. For example, rebooking is possible up to one hour before departure without additional charges.
Loyalty rewarded
Luxair is a fully integrated partner of Miles&More, allowing the airline to offer advantages to the most frequent travellers. Luxair has been a partner of Miles & More for many years and has increased its commitment to this loyalty programme step by step, becoming a fully integrated partner between 2008 and 2009.
Luxair passengers can benefit from the multiple advantages of Miles & More, Europe’s leading frequent flyer programme, with more than 22 million members worldwide. Miles & More members can earn both award and status miles with Luxair, Star Alliance carriers and other airline partners. Depending on the number of status miles, Miles & More members can enjoy many exclusive privileges in the air and on the ground as a ‘frequent traveller’, ‘senator’ or even ‘HON circle member’.
Luxair offers the possibility of earning up to 2,000 award and status miles per flight segment by travelling in business class. Members can also redeem their miles for Luxair flight awards or upgrade awards. It is easy for passengers to earn the miles for the award they want – whether they fly, rent a car, stay in a hotel or go shopping – they will earn valuable miles.
For businesses, the Mastercard Business Miles & More Luxair BCEE combines the advantages of a globally recognised credit card with the exclusive services offered by Europe’s largest frequent flyer programme. Every time that business customers use the new card, they will earn 1.5 award miles for each euro spent. Additional key features include a welcome bonus of 10,000 award miles, highly attractive preferential services on Luxair flights and travel, suspension of mileage expiration and exclusive insurance services.
The high life
Luxair offers a high level of security, service and comfort, and is thus continuously pushing for the highest standards in sustainability, to become a benchmark company and employer. In line with its company values – passion, care and responsibility – LuxairGroup has continued its efforts to integrate the challenges of sustainable development into its daily management, paying particular attention to the environment.
Luxair did not wait until it was told to commit to reducing its CO2 emissions. Measures aimed at improving energy efficiency were re- evaluated and refined in 2011. These concern flight procedures and parameters, as well as ever-more sophisticated techniques in fleet maintenance. Efforts towards protecting the environment have been undertaken continuously. Globally, these measures have resulted in the voluntary adhesion to ‘myenergy’ and the objective to improve energy efficiency by the end of 2016 by the more systematic use of green energy.
Further information: www.luxair.lu or www.luxair.co.uk
